Instagram has just revealed new safety features that it is launching for teens, one day before its CEO appeared in Congress.
Mosseri testifies Wednesday before Congress about Instagram’s efforts to protect its young users.
“At Instagram, we’ve been working for a long time to keep young people safe on the app,” CEO Adam Mosseri wrote in a blog post. “As part of that work, today we’re announcing some new tools and features to keep young people even safer on Instagram.”
The new features will allow parents to set time limits on the use of the app as well as a “Take A Break” feature, which encourages users to exit the app if they have been scrolling for a while.
Instagram hopes that its efforts will prove to be convincing to skeptics it does care about users’ health, particularly teens.
“We’ll be taking a stricter approach to what we recommend to teens on the app,” Mosseri wrote, emphasizing that Instagram will “start nudging teens towards different topics if they’ve been dwelling on one topic for a while.”
Another safety feature will prevent people from tagging underage users in posts if they don’t follow them. “Potentially harmful” content will also be hidden from teens.
“Every day I see the positive impact that Instagram has for young people everywhere,” Mosseri said of the platform. “I’m proud that our platform is a place where teens can spend time with the people they care about, explore their interests, and explore who they are.”
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