Using Flowcharts in Business Presentations

Flowcharts have long been used in various fields and industries as an easy way to illustrate sequential steps. PowerPoint provides shapes that are ideal for creating flow charts, including rectangles that represent process steps, diamonds that indicate decision points and elongated ovals that indicate terminal or termination points.

To create a flow chart, navigate to Insert > Shapes and select from among a selection of arrows and blocks that can help illustrate your process.


Color can be an extremely effective means of creating visual appeal, drawing attention and making information easier to read, as well as relaying its intended message about why your flow chart was designed in its particular way.

When creating a flowchart, be sure to use colors consistently across its entirety to help your audience better comprehend it. Contrasting and complementary hues will also help your target audience distinguish among various steps of the process.

Flow charts can help to simplify complex business processes by visually representing them, often in presentations to show how a business operates or to help prioritize projects, strategies, or experiments. They come under various names: workflow diagram or process map – these charts often serve as visual aids in presentations designed to show them off. Flow charts often feature as slides during business presentations in order to demonstrate the inner workings of an operation as a whole and show what parts should be prioritized over others.


Flow charts use shapes and lines to represent different stages in a process, as well as text to explain each stage. Selecting an appropriate font can help your flow chart achieve an attractive appearance.

Choose a font that is legible and easy to read; decorative or script fonts that are hard to decipher can make your business slides look unprofessional. Sans serif or serif fonts that are simple yet unobtrusive make ideal flow chart fonts.


A flow chart can help audiences better understand a business process by showing how each step connects, from input to output. Furthermore, it reveals any unnecessary steps and practices which may be inefficient or even counterproductive.

Text, symbols and connecting arrows provide visual depth and clarity that enhances understanding at a glance. This is especially useful when explaining complex processes to those unfamiliar with them.

To add text to your diagram, select any shape or symbol and click the text box icon that appears in the upper-right corner. Type your desired content in this text box before attaching it back to its respective object. It will automatically appear there.


Flow charts (commonly referred to as process flow diagrams) are useful visual aids used to illustrate the steps necessary for performing a certain task, making them applicable across a wide array of industries and endeavors, such as manufacturing and marketing.

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Charts demonstrate relationships or follow-on relationships among different elements in an orderly sequence using shapes, arrows and lines. PowerPoint provides tools such as squares, wide arrows and blocks of lines to assist with chart creation quickly and efficiently.

Be mindful of your audience when creating a flowchart, as its effectiveness lies in its clarity. A swimlane flowchart, for instance, can help delineate responsibilities and handoffs across teams with its helper symbols denoting loops, branches and yes/no decisions – it even allows you to add extra information that expands upon processes!


To help viewers better comprehend your flowcharts, using arrows and lines is key. To insert these, open “Insert” and choose “Shapes,” where there are numerous options such as block arrows and connector lines – simply click and drag them to place them where needed.

Remember, the primary function of a flowchart is to illustrate a process. Don’t get carried away with colors, fonts and shapes–they could distract viewers and make following your diagram difficult. Consistency is also key: changing formatting from slide to slide will make keeping track of which symbols match up properly with gaps in information difficult; opting for minimalist designs makes proofreading and catching errors much simpler.

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