It’s been a bad week for some of the more notorious, left-leaning media outlets. The Washington Post appears to be on fire. CNN openly hinted that they might be firing some of their liberal news anchors. MSNBC recently hit its 23rd-year low ratings in this key audience of 25-54-year-olds. There’s even more bad news for CNN this week, though.
Seems like people are getting sick of what they’re selling.
Fox News defeated all competition and dominated basic cable, with an average of 1.3 million viewers between May 30th through June 5. Guess number 2. CNN, MSNBC? Nope. HGTV.
Let’s take a look at the numbers (All bold mine):
Fox News averaged 1.3 million viewers from May 30 through June 5 to lead all of basic cable as No. 2 HGTV only averaged 562,000 viewers. MSNBC was third, with an average of 556,000 viewers. CNN came in at 450,000. Fox News failed to surpass all networks.
MSNBC and CNN “failed to top Fox News combined.” That’s not just bad, that’s anepic fail. It gets even worse.
Fox News was also dominant during primetime from 8-11 pm. They averaged more than two million viewers, when they were No. 2. ESPN had a primetime average audience of 1.5million. MSNBC finished ninth with an average audience of 800,000. CNN did not crack the Top ten Most-Watched Basic Cable Networks with a dismal primetime average audience of 603,000…
Here’s where it gets truly funny, though. Check out these networks which beat MSNBC.
MSNBC’s Biden-era struggles among the advertiser-coveted (25-52 year-old) demo continued to get worse, as the network had its worst week among demo viewers in total day and primetime since 1999. Animal Plant. Travel Channel. Syfy. Syfy. Freeform. E1, FXX. BET. TLC.They were among 32 basic cable channels that outperformed MSNBC in last week’s critical category among total viewers.
“The Five” finished as the most-watched cable news program of the week, averaging 3.28 million viewers, with “Tucker Carlson Tonight” coming in a close second at 3.2 million.
It’s no wonder Fox is opting not to air Thursday’s primetime Capitol Committee Hearbroadcast it instead on Fox Business Channel. Brian Stelter is a noted ratings expert who also serves as an impartial reporter.
Fox’s top news anchors will be moved over to the Fox Business Network, and they will cover the hearing there. Fox News’ average audience is more than 3,000,000 viewers on a normal night at 8 PM ET, while Fox Business only has fewer than 100,000. That pretty much says it all about Fox’s priorities.
— Brian Stelter (@brianstelter) June 6, 2022
“At 8pm ET on an ordinary night, Fox News has more than 3 million viewers, while Fox Business has under 100,000,” Stelter tweeted. “That pretty much says it all about Fox’s priorities.”
Even from him, this is absurd. He just dunked on his own argument—why would you risk 3 million Tucker Carlson viewers to air a committee hearing, when we already saw that show in the second impeachment trial? It’s brilliant observations like these that have spawned rumors that Stetler is soon to go the way of CNN+.
My colleague Jeff Charles reports that CNN is trying to do an about-face and return to unbiased reporting in an effort to boost sagging ratings and plunging credibility—but that it may be too late.
The numbers tell us what we already knew—America’s mainstream media has been failing us. They’re entirely too biased; they advocate censorship of views they don’t like, and they often outright lie. While Fox’s dominance is nothing new, and ratings for CNN and MSNBC have been falling for a while now, they—like Joe Biden’s approval numbers—just can’t seem to find the bottom. America’s viewers are getting smarter, and simply turning the channel.
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