Warner Bros. CEO David Zaslav Discovery CEO, says that CNN will focus on “journalism” again. Zaslav said:
“Journalism first. America needs a news network where everybody can come and be heard; Republicans, Democrats … I think you’re seeing more of that at CNN. We’re not going to look at the ratings and, in the long run, it’s going to be worth more.”
CNN owner’s CEO David Zaslav wants network for ‘Republicans, Democrats’ as ratings sink https://t.co/4Wxu9rsQaE pic.twitter.com/Pxsu2xaVTm
— New York Post (@nypost) July 6, 2022
Under Chris Licht, the new head of CNN, after Jeff Zucker was ousted, CNN reduced the use of “breaking news” and replaced it with “happening now.” A well-placed source told the New York Post:
“The problem is we are not a neutral country … The ratings are getting worse because they are taking out all the bells and whistles. CNN’s ratings are as bad as local news ratings … New management is not freaking out but everyone else at CNN is … They want to fix the shows first, but they don’t realize the shows and ratings are connected.”
CNN’s highest-rated show was “Cuomo Prime Time,” as Chris Cuomo competed with MSNBC’s Rachel Maddow and Fox News’ Sean Hannity. Cuomo was the top-rated show because he invited both Republicans to voice their opinions. That doesn’t mean that Cuomo wasn’t biased; it just means that because he brought on both viewpoints, people tuned in to his show. It seems like that’s what Zaslav’s goal is.
Since Cuomo’s departure, the network has not been able to recover from its ratings dive.
Axios reports that Licht is currently assessing the ability of staff to adapt to this approach. Anyone who doesn’t fall in line “could be ousted.”
Since Donald Trump left office, CNN’s rating saw a dive by 90 percent.
Fox News and MSNBC are currently the two most popular networks.
MSNBC’s left-wing is the most popular channel for the Democratic Party. This is mainly because MSNBC features never-Trumpers, while not allowing Republicans to debate their views.
On Fox News, “The Five” gets the most viewership, where they have both perspectives on the show. Tucker Carlson is the dominant primetime host.
If CNN wants to return to “journalism,” they will have to get rid of the more biased hosts such as Don Lemon, Jim Acosta, and Brian Stelter.
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