CNN+ ahead It is time to turn on the lights on Friday, Axios’s Sara Fischer Chimed inTuesday’s scoop included yet another story stating that CNN has revealed from its internal files last month that the liberal network has hilariously claimed that there are “29 million ‘CNN super fans’” Is there anyone out there that is willing to fork over the money for the soon-to end streaming platform?
“New data from a March 2022 pitch deck shows CNN+ executives projected that within the next decade, CNN+ would be more profitable than the company’s cable arm today — which currently drives abound $500 million in annual profit,”Fischer said that Fischer had started and added later that these fools also believed. “CNN+ could one day attract nearly 30 million global subscriptions from a total addressable marketOf roughly 72 million people.”
From that 72 million number, CNN+ allegedly sorted them “into three groups, with various models of overlap” with the first being the “29 million ‘CNN super fans’” followed by 24 million who’d be “fans” of “news and non-fiction SVOD (subscription video on demand)” Programming, and then “36 million ‘global news consumers.’”
Fischer noted soon after that, back in reality, the starting number was only 150,000 at the two-week mark, which squared by CNN+’s own research from May 2021 that “show[ed] the value proposition for a paid news video service was never clear for consumers, who were increasingly suffering from news fatigue.”
Jeffrey Zucker, however, and his circus were able to pull the trigger.
However, a tone-deaf CNN source huffed at Fischer while “it was a raving success externally, internally, people were always going to be resentful.”
Fischer closed with more reporting on how “[t]he creation of CNN+ caused frustration Within the greater CNN organization from departments — particularly linear TV — that felt they were being handicapped by the disproportionate resources being allocated to CNN+” with “salaries for CNN+ employees” Being “higher than regular linear TV roles.”
The living, i.e. Warner Bros. Discovery CEO David Zaslav spoke Tuesday about how he sees the future of CNN, which sure seemed different from how it’s functioned as of late.
Here’s how it was summed up by IndieWire (click “expand”):
But after the CNN+ shuttering and the installation of Chris Licht as new CNN head, Zaslav did seem keen to praise the CNN brand: “The ability to provide journalism and facts are the foundation of a civilized society,” he closed his comments during the Q&A. “Advocacy networks [FoxNews, MSNBC]CNN, while a fantastic business, is first in journalism. And it’s a really good business. It’s our business. Sport is available for rent. Ted Turner’s vision of meaning is what he tried to achieve. Exhibits B, D, C, and E are all used in war trials. [from Ukraine] will be from the great work CNN has done.”
It may not give the staff at CNN the morale boost they need. However, this is a period of deep uncertainty and rapid change throughout Warner Bros. That praise could be all anyone can ask right now for the Discovery portfolio.
This post was last modified on April 27, 2022 6:19 pm
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